Plumtree

Eliot, there is some really good analysis of the websites here and it is interesting to look at older artists and how they are being given a modern twist, useful considering who you are using in your video. This should really help you when it comes to producing your website and the demands of your audience.

Second Poster Analysis

Kiss take their 1976 album 'The Destroyer' to a new level with very modern animations for its time. The image used is up to date even today and displays very harsh lighting and heavy contrast with strong oranges mixed with silver and black. This brings the poster to life and brings the artists to the centre of attention whilst being the largest and most central image. The title has similar orange and red colours to the background of the poster showing continuity, making it a more professional approach as the whole piece compliments itself with similar colours throughout. The term 'brand identity' comes to mind as the poster displays the band Kiss with their iconic masks on, which can be seen throughout their careers as their very own identity, therefore telling the intended audience (fans most likely) to know the artist advertising the album immediately. The poster further follows the genre codes and conventions of Rock which include the spikey metal boots, dark and heavy make up with extreme clothing. The well detailed animation seems as if timeless due to the quality shown, allowing the style to even work today.

The discourse of the front page shows the image being the main focus. This can symbolise the importance of the artists and expresses them as interesting. For example this is helped by the direct eye contact, engaging the audience even more so in the poster. Some conventions are missed out here, for example the advertisement lacks detail of when the album is released for example. However the conventions of an old rock band are there, such as keeping the layout simple but effective. As seen on album Covers such as Minute by Minute by the Doobie Brothers



The poster does in fact only display the band name and album, however the use of  an extremely heavy contrast of colours ensures anyone walking past this poster will be engaged immediately due to its boldness. This could attract audiences from different generations and styles. For example the poster shows many vibrant colours that could also be linked with pop artists, but also involves the dark and more stereotypical rock colours. This could be to adapt their look  and make them more interesting to the public eye. The bold writing catches attention and keeps the poster interesting, this stops it from being unclear and cuts straight to the point that it is a Kiss album, as also shown by the font which is another aspect of brand identity for Kiss.

Overall, the poster follows many rock conventions in regards to mise-en-scene, but the animations are very modern for its time and possibly didn't follow the basic style that most pieces would at this time due to a lack of technology, therefore making it even more effective in my opinion.

First Poster Analysis

This poster displays an advert for Bob Dylan's 1975 album 'Desire'. This is a simple poster that still gets over the main message. This technique keeps it interesting, but does not over crowd graphology and text, therefore it gets its purpose of advertising the album across, without over complicating it. This allows target audiences to know who the artist is and what the album will be named, whilst still keeping the legendary image of the artist at the forefront of the poster. The dark fur on Dylan's coat almost implies an upper class dress code which could represent Bob Dylan as a legend or man to look up to. This is also expressed with the hat which often connotes to wealth. The font 'Dylan' is very basic and at the top right but is very bold and clear. This could be positioned this way as we read from left to right, hence having his name as the first feature noticed to the right of the poster.

The overall design of the poster is fairly old fashioned however, so may be kept basic due to the technology at the time. This does however make it straight to the point, ensuring it still would work in todays society, making the style relevant no matter what the era or decade. This therefore could be used in current day because it works as an advert as it is promoting the artist and album.

Words such as 'Desire' could also gain the audience's attention because to desire connotes to wanting something, therefore possibly making the audience want the album more. Although this was possibly not planned as a marketing perspective because it was already the album name, it does work in the context of an advert.

The image shows Dylan as very laid back and confident which represents his talent and personality as interesting, matching the rock and roll style with the rough beard and dark shades.

The image shows Bob Dylan smiling which is a feature that engages people as it connotes to positivity and happiness. The title of the poster involves exclamatory sentences which gives information and also makes the audience see the sentence as important and makes them see it as urgent to get a hold of the album. The basic style can also serve different audiences, whether it is a fan, or someone walking past the poster. The codes and conventions of continuity are seen throughout the poster as the colour scheme is similar throughout. This gives a professional edge and continues to show the crisp and legendary appearance of Bob Dylan. Much of the page uses Bob Dylan as the subject in the image keeps him at the centre of attention for the majority of the page which of course is necessary due to putting all attention on him to promote him as a person and artist.